Media Literacy

Media is everywhere! Let's teach our kids to be media smart!

It is estimated that Canadian children spend close to 8 hours per day with media equating to about 60% of their total waking hours in front of a screen of some sort. Media is everywhere and it is not going away.

 

In an effort to help our children become media smart, we have developed public service messages, a 6-part video series and a downloadable poster that will help teach and give our children a better understanding of media.

In partnership with MediaSmarts, Canada's centre for digital and media literacy, we created a 6-part video series with accompanying lesson plans to help you teach your children/students to become media smart!

Featured Video
What is media anyway?
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In partnership with MediaSmarts and PREVNet, we have developed two posters to provide children with strategies to enhance their media literacy as well as tips to help prevent cyber-bulllying.

In partnership with MediaSmarts, Canada's centre for digital and media literacy, we created a 6-part video series with accompanying lesson plans to help you teach your students to become media smart!

Featured Lesson Plan
What is media anyway?
View
Featured Lesson Plan
Audiences negotiate meaning
View

How media was used to encourage kids to become more active

Over the last few years we undertook a pilot program called The Living Experience. The program was about using media as a way to motivate kids to become more active. We conducted two pilots: one nationally and the other in Northern Ontario communities and the results from both demonstrated that media can be used as a tool to encourage kids to become more active. Click here to learn more about this project and the results.